HR Benefits Campaign
HR Benefits Campaign
Embedded Files
Marketing Strategy | Digital Media | Publication Design
Marketing Strategy | Digital Media | Publication Design
Each year a Human Resources department outsourced the marketing of our Open Enrollment and Benefits Guide. Bringing these projects in house resulted in tens of thousands in savings. Working with stakeholders in HR, Communications, and getting Executive approval, we delivered the creative, managed print and mail service vendors, and a comprehensive 27 page guide. The result was an immersive experience that told the story of the excellent benefits, fostered pride in the organization, and highlighted our inclusive workplace.
The launch was a success and resulted in tens of thousands of dollars in savings.
2024 Total Rewards Guide - portfolio.pdfTotal Rewards Guide
Total Rewards Guide
A comprehensive benefits guide for employees and their partners.
Results
Results
Saved thousands in outsourcing costs
Told the story of the excellent benefits
Fostered pride in the organization
Highlighted our inclusive workplace
Advanced the new brand aesthetic
The final design of the Open Enrollment campaign and a company wide mailer.
A previous design version
An adjusted design for our sister organization
Page updated
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